Momentum for marketing that matters

Sotros brings fractional marketing leadership to growing organizations.

Through Sotros, I partner with teams to bring clarity, structure, and steady leadership to your marketing, communications, and development-related initiatives.

Sotros is a good fit if you’re saying things like, “We have big ideas, but not enough clarity, ownership, or capacity to move them forward well.”

As a strategic marketing leader, I help bring complex work into focus. I work with existing teams, creatives, contractors, and partners to clarify priorities, organize the moving pieces, align the right people, and keep momentum steady from idea to completion.

My aim is to help your team move the right marketing forward with clarity, purpose, and confidence — without adding a full-time role.

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Marketing leadership, without the full-time hire

Sotros provides marketing leadership for small-to-mid-sized organizations, without adding a full-time role.

Work includes:

  • Strategic marketing leadership and oversight

  • Project management and execution

  • Campaign, launch, event, and website project management

  • Marketing and communications operations

  • Systems, workflows, and process development

  • Team, contractor, and vendor alignment

  • Timeline, task, and deliverable management

  • Progress reporting, dashboards, and stakeholder updates

Sotros is a good fit if you’ve been saying:

  • “We have good ideas, but we need someone to help us turn them into a clear plan.”

  • “This project matters, but no one has the capacity to own it.”

  • “We have too many moving pieces and need someone to connect the dots.”

  • “We’ve outgrown ad hoc marketing but aren’t ready for a full-time hire.”

  • “We’re preparing for a campaign, launch, event, website project, or visibility moment, and we need help keeping it all moving.”

  • “Our team is capable, but the work feels scattered.”

  • “We need stronger systems and clearer ownership, but we’re not ready to hire someone full-time.”

This is marketing leadership that owns strategy, execution oversight, and marketing systems, without the full-time overhead.

Working with Sotros

  • We work together to identify what matters most: your goals, priorities, gaps, and the work that needs clearer ownership.

  • Taking your insights, I turn scattered ideas into a focused marketing and communications plan with clear priorities, timelines, roles, and next steps.

  • I organize and move the work forward by aligning contributors, vendors, workflows, deliverables, and decisions from idea to execution.

  • I then equip your team with the structure, tools, and systems needed to keep moving with clarity long after the initial work is complete.

Get in touch

Wins Along the Way

Partnered on Event Raising $2.25M

Provided project leadership for a large-scale donor event that raised $2.25M for the client. Oversaw planning, timelines, budgets, stakeholder coordination, event collateral, production details, and execution support to help bring a complex, high-visibility initiative across the finish line.

Doubled Audience Engagement in Six Months

Led content strategy and writing for a daily email reaching 17,000+ subscribers. Refined content and calls to action that led to click through rates and open rates doubling in six months.

171% Fundraising Growth

Served with a client to increase funds raised by 171% over two years by aligning campaign messaging, donor engagement strategy, and internal workflows.

New Systems for Growing Teams

Built new branding, marketing workflows, reporting pipelines, onboarding systems, contractor processes, and execution rhythms to help growing teams move from scattered effort to clearer, more sustainable marketing operations.

What Partners Say

“Jocelyn demonstrates a flywheel of empathy, efficiency, and elasticity to deliver your needs on schedule. Although I have seen her do it all on her own, she serves hand in hand with others to ensure the desired completion. With a balance of creative ideas and tactical execution, she is an unparalleled professional.”

— Vice President for Global Nonprofit

“Jocelyn is one of the most capable leaders I have ever met. Her ability to quickly capture a number of details and create innovative, helpful, and relevant solutions is amazing. Her personality is inspiring and anyone who has had the pleasure of working with Jocelyn knows that she is able to accomplish any task that comes her way with true excellence and will not stop until the job is done. Jocelyn truly defines the word ‘outstanding.’”

— Marketing Agency CEO

“I cannot say enough about Jocelyn. You will never meet a more kind, generous, hard-working individual in the professional world. She is dedicated to serving her clients with excellence, and it was privilege to work alongside her.”

— Marketing Manager for Production Agency